S2L by Phone is often confused with Click to Call technology (CTC), which has been around for several years.  Like S2L by Phone, CTC is used most often to convert web-based traffic into direct telephone communication between an end user and the business. The key point of difference is CTC is initiated by the end user to request a call back from the business and S2L by Phone is not.

S2L by Phone automatically initiates a call to the business as a result of an online inquiry form being filled out and submitted. When the business receives the call, the business is then provided with the name and nature of the inquiry and prompted to press 1 to initiate an outgoing call to the lead.

When set up properly, the speed from form inquiry to contact should only take 15- 30 seconds. This results in increased connectivity and conversion rates, which translates into a better return on investment for your Internet lead spend.

S2L by Phone is just one of several products available in our suite of lead response management tools.