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17-May-2010

Performance Marketing Agency, VERGO Marketing, Taps Speak2Leads (S2L) to Power Lead Response

(San Diego, CA, May 17, 2010)  VERGO Marketing, a boutique performance based marketing company for post-secondary education, has signed an agreement to use Speak2Leads’ S2L lead response technology to power its new edu direct connect service.  With this new service, VERGO Marketing is now better positioned as a provider for EDU performance based lead generation, analytics, and social media solutions.

“As the leader in lead response management tools, S2L has the domain and technology expertise that will enable our new edu direct connect service to help VERGO clients increase internet lead connections and conversions,“ said Joe Laskowski, Senior Vice President of VERGO Marketing.

With over 70 EDU clients and almost 200,000 connected calls delivered, Speak2Leads.com is now taking its experience in helping schools - and offering its technology to partners like VERGO.

“Our EDU clients have experienced upwards of 300% increase in conversion rates as a result of using our S2L by Phone service.  Part of Speak2Leads’ expansion strategy is to offer qualified partners our business application to reach new customers and markets.  VERGO Marketing is the ideal partner in recognizing the immediate value S2L tools can provide their clients by integrating our tools into their current offerings,” said George Wu, President of Speak2Leads.com.

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  • 1. Total number of internet leads per month
  • 2. Percent of leads you speak to
  • 3. Percent closed of those you speak to
  • 4. Average revenue per customer

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"I didn’t think speed would be such a big deal, but immediately upon implementing the Speak2Leads system, our advertisers saw a massive improvement in their conversion rates. There was a conversion explosion within the first two weeks and lead conversion has increased by 300%.”
 
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