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25-May-2011

LeadMaster Bolsters Lead Management Solution With Speak2Leads Voice Response Technology

SAN DIEGO, May 13, 2011 — Speak2Leads (S2L), the leading provider of lead response management services, and LeadMaster, a leading provider of lead management, CRM and sales force automation solutions, today announced an agreement for LeadMaster to incorporate Speak2Leads’ lead response management service into its solution offerings. LeadMaster clients and partners will now have the opportunity to activate the S2L Lead Response Management service within their LeadMaster solution, enabling immediate phone connection with incoming Internet leads.

LeadMaster delivers tangible benefits to sales, marketing and call center teams through its web-based LeadMaster solutions, which enable companies to close the loop between marketing and sales, and provide top-notch Customer Relationship Management (CRM). The S2L Lead Response Management service helps businesses close more sales by immediately connecting companies with their incoming Internet leads by phone – providing competitive advantage and increasing conversion rates. As a result of the agreement, LeadMaster is enhancing its lead management solution by offering the ability to connect sales representatives and incoming Internet leads immediately by phone, using S2L technology.

“The S2L Lead Response Management service is a perfect fit for how the LeadMaster system works. It’s an elegant offering that works so easily a user can set it up,” said Andy Brownell, chief marketing officer for LeadMaster. “Speak2Leads removes any excuse for why a lead is never contacted – it’s hard to ignore a phone call. With lead management and time to lead being critical, the S2L Lead Response Management service is a perfect addition for getting the most value out of your leads.”

The agreement expands Speak2Leads’ sales channel, providing LeadMaster clients and partners with the opportunity to instantly reach incoming leads by phone, helping close more sales by connecting companies with their prospects before the competition. In addition, the S2L service automatically updates the LeadMaster CRM solution and notifies sales managers when Internet leads haven’t been reached by phone.

“Our agreement with LeadMaster provides an exciting opportunity to broaden the Speak2Leads sales channel, immediately connecting LeadMaster clients and partners with their hot leads – which has become a vital part of successful sales efforts,” said Sammy James, CEO for Speak2Leads. “The S2L Lead Response Management service and LeadMaster solutions are an instinctive fit for companies looking to increase the value of their incoming leads.”

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  • 1. Total number of internet leads per month
  • 2. Percent of leads you speak to
  • 3. Percent closed of those you speak to
  • 4. Average revenue per customer

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“The Bellus Academy has utilized Speak2Leads’ S2L by Chat and S2L by Phone service for the past year and truly believe that it provides the schools a competitive advantage by connecting to the prospect both live on the Internet and then immediately when a prospect submits their request for information...”

Lynelle Lynch
President
Bellus Academy